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Nike Her Snkrs

Awarded with a Black pencil in the D&AD New Blood festival 2020.

Nike wanted us to turn the SNKRS App into the #1 community for 14-19 year old girls. That’s why we created a new feature in the app, where teenage girls are be able to finance their sports careers by signing a future fan’s shoes.

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Pia Volpino (art direction), Clara Laorden (art direction), Karolina Sosa (art direction) & Daniel Vázquez (copy)

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